“Spotify brings you the right music for every moment: on your computer, your mobile phone, your tablet, your home entertainment system and soon also in your Ford vehicle,” said Pascal de Mul, global head of hardware partnerships, Spotify. “Our collaboration with Ford SYNC AppLink will enable music-loving drivers to enjoy access to Spotify’s huge catalog of more than 20 million tracks while on the road.”
Available to Late-Model Mustang Owners with SYNC
Late-model Ford Mustang owners, who currently have cars equipped with Ford’s SYNC system, can access Spotify via Ford’s Applink software program. AppLink is a standard no-charge feature of SYNC. It is the industry’s only system that can control smartphone apps via voice control. According to Ford, AppLink can access mobile apps on Android and BlackBerry smartphones using Bluetooth streaming and via a USB connection with Apple iPhone.
“Spotify is a terrific addition to the SYNC AppLink ecosystem helping add even more value to the experience of driving a Ford for both new and existing customers,” said Paul Mascarenas, chief technical officer and vice president, Ford Motor Company, during the announcement of the collaboration at Mobile World Congress in Barcelona, Spain.
So how exactly does the integration work? Well, Ford explains, “When drivers with a Spotify Premium subscription have the [Spotify] app running on their SYNC-connected iPhone, they will have access to a wide array of functionality using voice commands.”
Hands-Free Voice Commands
- Now playing (the car will speak details of what’s playing)
- Star/unstar track
- Add track to your “Road Trip” playlist
- Choose playlist (the car will ask which playlist to play)
- Play starred (the starred playlist will play)
- Play music (the car will start playing your library)
- Similar music (the car will present more albums by the current artist)
- Recently played (the car will allow you to choose from the 10 most recently played artists, albums or playlists)
- Start album/artist/track radio
- Shuffle on/off
- Repeat on/off
In addition to the voice-activated commands, drivers can use the program’s audio controls to skip tracks or go to a previous track, or play and pause music. They can also program the preset number keys to save the currently playing album, artist, or playlist to that number for easy access.
Taking Social on the Road
One additional feature of the Spotify/AppLink Integration is the ability to utilize Spotify’s built-in social sharing capabilities while on the road. For instance, when the Spotify app is connected and running, if a friend sends a track, album, artist or playlist to the driver’s inbox, the car will read it aloud – for example, “You have been sent a new playlist. Would you like to play it?” Answering “yes” will start playback of the sent item, which is great for when friends aren’t with you and want you to hear an album they like.
The goal of AppLink is to enable Ford drivers to enjoy Spotify songs and playlists while keeping their hands on the steering wheel and their eyes focused on the road. For those unfamiliar with Spotify, it is the largest and most successful music streaming service of its kind globally, available in 20 countries including the United States, with more than 20 million active users and 5 million paying subscribers.
Other Ford AppLink Offerings
While Spotify is the newest addition to Ford AppLink’s list of entertainment offerings, other service offerings include Pandora, Stitcher, TuneIn Radio, Slacker Radio, NPR News, iHeartRadio, and more.
Spotify is an award-winning digital music service that gives you on-demand access to over 20 million tracks. Spotify is available in 20 countries: USA, UK, Sweden, Finland, Norway, Denmark, France, Switzerland, Germany, Austria, Belgium, Italy, Poland, Portugal, The Netherlands, Spain, Ireland, Luxembourg, Australia and New Zealand, with more than 20 million active users, and over 5 million paying subscribers. www.spotify.com.